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He currently owns a marketing consulting firm, several Internet based companies including his latest venture, PI Gear, a discount surveillance equipment company. However, he and his investigator wife, Rosemarie are best known as the owners of PI Magazine, the only international trade publication of private investigators. In less than 4 years the magazine has grown from less than 1,000 readers to over 30,000 readers with subscribers in 22 countries. As the creator and host of the 2005 World Investigators Conference in Las Vegas in 2005, Jimmie broke all existing conference records by creating a marketing program that resulted in 90 vendors and 1,580 total participants from all around the world. Jimmie is the recipient of numerous awards including, Investigator of the Year Award, Speaker of the Year, and the recipient of the Hal Lipset Award for Investigative Excellence presented to him by the World Association of Detectives.. As the immediate past Chairman of the NCISS Marketing and Membership Committee, Jimmie personally signed up 330 members and generated over $50,000 worth of income to this important organization. His passion for the investigative profession and his reputation as a successful businessman has made him a frequently requested motivational speaker and teacher at conferences throughout the country. Jimmie is constantly helping and teaching his colleagues on how to market and grow their businesses. It’s easy to understand why many say, “When Jimmie speaks, people listen, learn, and earn!”
Doubling Your
Retainers ... and Much More! Most PIs don't ask clients for the right amount of money when taking on a case. You will learn how to quickly determine the client's financial abilities to pay for your services and how to maximize the amount of the retainers you do get. Past attendees have reported being able to double their retainers using the techniques taught in this presentation without losing the client. Attendees will also learn the true value of a retainer agreement and all the elements that must be included in one to protect you from liability and financial losses.
Internet Marketing
for PI's Made Easy Many PIs are reporting that a significant amount of work and income they are getting is being generated from their Internet presence. Having a website is no longer an option, rather and absolute necessity. Attendees will learn how search engines index and rank websites and how to have your website rank in the top 10 of a search. You will learn how and where to include keyword rich meta titles, keyword phrases, and maximizing rich keyword content. Remember, more traffic to your website converts to more clients and more $$$.
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